Shimla: Infomailers.com, an online media marketing company that specializes in dissemination of corporate press releases, today opened an office here.
Speaking on the about the need to chalk out a communication approach to support the overall marketing strategy, PK Khurana president infomailers.com said “marketing activities take the brand to the people while communication brings the people to the brand.â€
He added that India currently had about 50 million people online and it was only a matter of time before internet penetration expanded substantially. “The advantages of online dissemination of information are that it transgressed regional boundaries and could be accessed globally, said Khurana.
Infomailers.com sends ‘news alerts’ to more than 1.5 million net users in India including 100,000 industry leaders from CII, ASSOCHAM, FICCI, PHDCCI and NASSCOM, claimed Khurana.
As Editor, Ravinder Makhaik leads a team of media professionals at Hill Post.
Spanning a career of over two decades in mass communication, as a Documentary Filmmaker, TV journalist, Print Media journalist and with Online & Social Media, he brings with him a vast experience. He lives in Shimla.
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