Shimla: Making the going tough for competing mobile operators, S Tel, the latest entrant into a crowded market here introduced 2 low tariff new plans even as the company claimed to have locked in 1 lakh subscribers within 50 days of launching services in India from Shimla.
Balwinder Chawla, Chief Operating Officer for Himachal S-Tel circle said, “in just 50 days, we have clicked a 1 lakh subscriber base in Himachal. Through our new products we aim to provide a greater degree of flexibility for the specific needs and have introduced low denomination packages for the trial where a subscriber can choose a plan as per his or her requirement.†Our network has expanded and is providing services in 9 districts now, which is the fastest rollout for any network here, he added.
Shamik Das, Chief Executive Officer, S Tel said, “Being the youngest telecom brand in the Indian Telecom arena, we have managed to swiftly scale services and bring smiles to more than half million subscribers across three operating circles.â€
On the occasion S-Tel announced a recharge SALE 14 Pack that allows 120 minutes of free local calls daily for a day. This pack will offer 60 minutes of S Tel to other network (local) calling every day and also 60 minutes of S Tel to S Tel local calling free.
Another SALE 222 Pack fetches 100 minutes of free local calls daily for the whole month. This pack will offer 40 minutes of S Tel to other network (local) calling every day and also 60 minutes of S Tel to S Tel local calling free everyday for 30 days.
The on-net packs Talk L, Talk XL, and Talk XXL priced at Rs.19, Rs. 39 and Rs 99 respectively will enable the subscribers with seamless communications, while the two SMS packs – SMS XL-11 and SMS XXL-33 priced at Rs. 11 & Rs. 33 respectively provide subscribers to enjoy the flexibility to send SMS at nominal rates.
The new mobile entrant had started operations in India from Shimla in December and went onto start services in Orrissa, Bihar and Jharkhand after that.
S Tel Private Limited (S Tel), a new telecom operator in the lndian marketplace, is a joint venture between Siva Group (formerly Sterling Infotech Group) and Bahrain Telecommunications Company (Batelco).
Headquartered in NCR region of Delhi, S Tel has acquired Unified Access Services Licenses (UASL) and spectrum to operate in six Category C circles – Odisha, Bihar, Himachal Pradesh, North East, Assam and Jammu & Kashmir. These licenses will enable the company to provide Unified Mobile service, wireless broadband and innovative Value Added Service (VAS) covering a population of over 226 million across these circles.
Siva Group is a USD 3 billion group (about Rs.14,000 crores), with diversified business interests in verticals such as wind energy, shipping & logistics, hospitality & realty, media, EPC, education and agro business. Bahrain headquartered Batelco is a diversified, integrated telecommunications operator with Mobile, fixed and wireless broadband, Datacom and fixed line services. It has operations in 7 markets across the Middle East, North Africa and Asia.
As Editor, Ravinder Makhaik leads a team of media professionals at Hill Post.
Spanning a career of over two decades in mass communication, as a Documentary Filmmaker, TV journalist, Print Media journalist and with Online & Social Media, he brings with him a vast experience. He lives in Shimla.
